An Artist's Voice
Jessica Dietz learned how to craft copper weathervanes far from the Methow Valley, where she lives today. Her art progressed under the tutelage of a master craftsman, & when she moved west her art, of course, traveled with her. She cut & soldered & honed her craft over several years of tending home & small children, & trying different styles & motifs until she found her voice.
And sing she did. Over the last four years, Jess has become known for her nature & myth-themed styles. . . & for much more than weathervanes. She learned repousse process & added it to her art technique. It was time for a brand that reflected the artist she'd grown to be, one that represented not only her art but her spirit.
The collage above shows the progression of thought. Jess chose this self-portrait as her best representation of both her art and herself; but we thought drawing that out into a logo of a persona might seem overpowering, a little too mystical, & too confining as a brand. Then we noticed the little bird. Always a favorite element, Jess wanted to see what would come of that small detail.
So we cut the little guy out (in Photoshop) & played with various iterations of photo, solid colour & black sketching. The result was a little bird soaring – as Jess is doing – against a bright copper sun; a perfect rendition of her heart & her art.